Hello
I'm Whitney, a senior product designer specializing in transforming ideas into a reality, under tight deadlines.
My Design Process
Understand
This involves empathizing with users, understanding the problem and why we are building a solution.
Research
Depending on the problem, we can plan either generative (learning) or evaluative (testing) research methods.
Analyze
Discuss findings from previous steps and decide if this is a problem we should be fixing, if yes, proceed with creating Personas and/or Journey Maps
Prototype
Build out site map, user flows, wireframes and prototypes and revise/iterate as needed.
Test
Once product or feature has launched, analyze what went right, where can we improve and if it solved the users pain points.
Other Projects
Jay Milroy
Director of Product at LlamaZOO
"As our Lead Product Designer, Whitney is a strong leader and hands-on contributor to the acceleration of our SaaS platform growth. Her beautiful and thoughtful master designs have enabled us to grow and evolve within a framework that is helping Jr. Designers to be more successful and developers to build faster, with consistency and accuracy. Whitney is an efficient and practical designer with a leadership mindset. I am sad to be losing her but I am confident that she will make a significant impact wherever she goes next."